Marcia Gomez is a veteran communications and marketing professional with more than 20 years of experience working in media, higher education, the arts and business communities. As president and founder of Blank Canvas Communications in Miami, she offers targeted, relevant and impactful marketing communications solutions to clients from varying industries including the arts, higher education, non-profits, insurance, banking and health.
Prior to launching her boutique communications firm, Marcia served as the director of campus relations for Miami International University of Art & Design where she oversaw public relations, traditional and digital marketing (including social media), events and strategic community/civic partnerships. She was a valued member of the University’s executive committee team charged with leading and guiding the overall university and its mission. Prior to this role, she served as the regional media relations manager for The Art Institutes and as the director of communications for MIU.
Prior to her role in higher education, Marcia worked in marketing and communications for major corporations in broadcast and print media including AT&T Advertising and Publishing, Nielsen Media Research, Caballero TV & Cable Sales and GLR Networks owned by Spain’s Grupo Prisa, a major media conglomerate. These roles exposed her to the increasingly important, US Hispanic market providing her with a deep understanding of the demographic, geographic and psychographic of the segment.
Ms. Gomez has been actively involved in the Miami chapter of the Public Relations Society of America and served as its president in 2015. She is also an advertising and public relations adjunct professor having taught at Florida International University, Miami International University of Art & Design and Miami Dade College.
Marcia holds a Master of Science degree from the School of Journalism and Mass Communication from Florida International University in the area of Integrated Communications Advertising and Public Relations and Master of Science degree from the School of Business at Barry University in the area of Electronic Commerce (E-Commerce). She also holds a Bachelor of Business Administration (Marketing & Management) from Florida International University.